‘Simple sophistication’ sums up the Sony Ericsson T250, announced today. The stylish metal finish of this compact phone gives it a premium feel that up until now has been the preserve of high end models. Add to this a feature set that makes it easy to stay connected, either with friends or the latest news, and you have the perfect partner for keeping in-touch with style.

“Now you can have quality design and finish in a phone without the high-end price tag,” says Steve Walker, Head of Product Marketing at Sony Ericsson. “We realise that some people want just a straightforward phone, but we don’t feel that this should equate to straightforward design. Although technically the new T250 focuses on doing just the basics well, its advanced design clearly resembles the more premium T650.”

Of course, the T250 is not only about style. For easy communication the T250 has a speakerphone that lets you share your call with others in the room, predictive text input for fast text and picture messaging, and an in-phone calendar that comes in handy for noting key dates or appointments.

Based on consumer feedback, an built-in FM Radio is included on the T250 for music and news around the clock. The T250 kit includes a stereo handsfree headset. To complete the picture, an on-board camera allows you to capture your favourite moments, share them with your friends, or save them in the phone’s memory as a pocket photo album.

With a colour choice of Black or Silver, it’s difficult to determine which is the more elegant. Whichever you choose, though, be sure that the T250 will get you noticed.
The Sony Ericsson T250 will be available in two versions (GSM/GPRS 900/1800 and GSM/GPRS 850/1900) and will ship in selected markets from Q3 2007.

The T250 at a glance:

Key Features

• VGA camera
• WAP 1.2.1
• Polyphonic ringtones
• Speakerphone
• Vibrating alert
• Picture messaging (MMS)
• Text messaging (SMS)
• Predictive text input
• Navigation key
• Picture wallpaper
• FM radio
• Alarm clock
• Calculator
• Calendar
• Phone book
• Stopwatch
• Timer
• Infrared

Accessories

• In-Box*:
• Battery
• Phone charger
• Stereo portable handsfree
• User guide.
• Optional:
• Portable Handsfree HPM-64
• Move to the beat with a classic in-ear design
• Cigarette Lighter Adapter CLA-60
• Keep your phone charged in your car’s cigarette lighter – and handle calls simultaneously
• Micro Travel Charger CMT-60
• Easy charging when travelling

Availability and versions

• Networks:
• GSM/GPRS 900/1800
• GSM/GPRS 850/1900
• Talk time: Up to 7 hours
• Standby time: Up to 300 hours
• Size: 100 x 45 x 13 mm
• Weight: 82 grams
• Screen: 65,536 colour TFT
• Resolution: 128 x 160 pixels
• Size: 1.7 inches
• Available in selected markets from Q3 2007.

*Standard kit. May vary from market to market.
1) Facts and features may vary depending on local variant.
2) Talk and standby times are affected by network preferences, type of SIM card, connected accessories and various activities e.g. games. Kit contents and color options may differ from market to market. The full range of accessories may not be available in every market.

© Sony Ericsson Mobile Communications AB, 2007.

The liquid identity logo is a trademark or registered trademark of Sony Ericsson Mobile Communications AB. Sony is a trademark or registered trademark of Sony Corporation.
Ericsson is the trademark or registered trademark of Telefonaktiebolaget LM Ericsson.
Other product and company names mentioned herein may be the trademarks of their respective owners.
Any rights not expressly granted herein are reserved. Subject to change without prior notice

Sony Ericsson Mobile Communications serves the global communications market with innovative and feature-rich mobile phones, accessories and PC-cards. Established as a joint venture by Sony and Ericsson in 2001, with global corporate functions located in London, the company employs over 7,500 people worldwide, including R&D sites in Europe, Japan, China and America. Sony Ericsson celebrated the 5th anniversary of the start of the joint venture on 1st October, 2006.

Sony Ericsson is the global title sponsor of the Women's Tennis Association, and works with the Association to promote the Sony Ericsson WTA Tour in over 80 cities during the year. The tour culminates at the Sony Ericsson Championships in Madrid, Spain, from 7 to 12 November.

For more information on Sony Ericsson, please visit http://www.sonyericsson.com/